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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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How to Be Proactive (Instead of Reactive) in Shaping PR Narratives
The world we live in is a constant dance of change and adaptation, and no industry knows this better than public relations (PR). But in an era where information moves at the speed of light, PR professionals cannot simply react; they must anticipate. They must 'futurecast.'Futurecasting, a blend of data…
How to Rise Above Negativity in Business
Today, we're diving headfirst into the treacherous waters infested with haters, doubters and naysayers — the formidable foes lurking in every entrepreneur's journey. But fear not, for I am here to arm you with the knowledge and attitude required to rise above their negativity and conquer the business battlefield.Let's discuss…
Entrepreneur+ Subscribers-Only Call | August 10: Discover How These Two Rockstars Rocked The Skincare Industry
If you are looking to build a successful business with a strong brand, then join our next Entrepreneur+ Subscribers-Only Call on Thursday, August 10 at 3 PM ET with famous musicians (one from the rock band Incubus) Mike Einziger & Ann Marie Simpson-Einziger. Mike & Ann Marie will share what…
Why You Shouldn’t Hire Top Talent and Focus on Hiring Your Weaknesses
In my decades of entrepreneurship, I've seen other business owners repeatedly make a troubling mistake: finding and hiring folks who are just like them. Admittedly, I've made the same mistake — and learned how problematic it can be.Here's a look at why every entrepreneur must avoid falling into this trap…
Are You Guilty of Poor Onboarding? The Consequences Are Worse Than You Think.
Starting a new job is like diving into a swimming pool. A refreshing and invigorating dive can make for a memorable experience, while a belly flop can leave you in pain and feeling embarrassed. The onboarding process is the dive, and just like a dive, when done poorly, it can…
5-Minute Media Training: 5 Essentials Every Entrepreneur Needs to Know
When it comes to speaking with the press, don't make "winging it" your strategy. Even if you know your subject matter inside and out — or you're known for your ability to speak eloquently — preparation is key for entrepreneurs or high-level executives.In my experience, the more media experience someone…
Want Outsized Returns? Invest in Menopause Products.
Approximately 1.3 billion women globally will be post-menopausal by 2030. Despite this large population, there are only a few products and services available today that are specifically tailored to meet their unique health and lifestyle needs. This demographic is not only vast but also able and eager to invest in…
How Amazon Got Americans to Spend $12.7 Billion Without Lifting a Finger
Another year, another Amazon Prime Day. As the data from the brands I manage rolled in, I knew this would be a big year. According to Amazon, this year shoppers purchased 375 million items over two days, up from 300 million items sold last year.Amazon's summer shopping holiday has not…
Gwyneth Paltrow Just Listed Her Guesthouse On Airbnb
A couple of lucky Airbnb guests may soon have the opportunity to stay in The Guesthouse that Goop Built.That's right, good CEO Gwyneth Paltrow took to Instagram today to announce that she's listing the guesthouse on her Montecito property for one night on Airbnb. The "goop-inspired stay" is part of…
This Is the Untapped Market Your Business Shouldn’t Ignore
Video games have not just exploded in popularity since 2020, but global revenue has overtaken the higher-profile film and sports markets, with mobile gaming as the big mover. In the U.S., consumer spending on video games hit $56.6 billion on the back of two consecutive record years, and the industry…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…