Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
SaaS continues to expand at record rates, with SaaS growth at 11.7% CAGR and fintech, also mainly cloud-based, growing at a similar velocity at 11%. But most SaaS startups will fail for a variety of reasons, including poor go-to-market (GTM) strategy. I'm on a mission to change that.Why? Because I've…
Eight years ago, I started my Rise Lean from scratch. I had a mission: Helping people end a toxic relationship with food while losing weight effortlessly, using Asian wisdom. As a new online entrepreneur, I encountered a series of challenges in turning will into success.First, I've never developed a coaching…
Are you being asked to tip everywhere these days, from convenience stores to oil changes?Experts are calling it "tipflation" — and it's causing a lot of confusion for consumers. People are wondering: How much do they tip now? And who do they tip? What level of service warrants a tip?…
"If you don't understand the intricacies of how cryptocurrency works, I beg you not to invest in it."So says Jen McAdam, a Scottish coal miner's daughter, who was one of the countless victims of the insidious OneCoin global cryptocurrency scam. As Jen explains in this week's episode of Dirty Money,…
The rise of Web 3.0 is set to transform all industries. Public relations (PR) is no exception. With the emergence of decentralized technologies like blockchain, Web 3.0 brings new possibilities for PR professionals to connect with their audiences in ways previously thought impossible.Blockchain technology, for instance, can enable PR practitioners…
Idea evaluation is challenging. In fact, according to existing literature, only 6% of all "official" ideas and merely 14% of promising ideas that progress to a development phase manage to achieve commercial success. This stat underscores the arduous task of transforming an idea into a thriving business, emphasizing that the…
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As a longtime digital marketer, I've seen firsthand just how quickly the marketing and advertising landscape has changed over the past two decades. At the beginning of my career, the only "influencers" available for hire were celebrities in radio, print or television commercials — an expense seldom affordable to small…
Setting people free to do great work is one of the most important principles for a company leader to embrace. Productive employees who are engaged and inspired by their work are the key to workplace excellence. The real question is: How can companies create the circumstances that give people the…
It was not long ago that my office was a hive of human activity. The soundtrack? The busy clicks and clatters of a dedicated executive assistant masterfully juggling my appointments, memos and ceaseless travel plans. Fast forward to today, and the buzz of the office is decidedly different. It's the…
In a declining economy, startups face an uphill battle when it comes to securing funding.…
With all of the recent news about artificial intelligence (AI), it got me thinking about…
A while back, I took a couple of my grandchildren on a tour of the…
Startups face numerous challenges on their journey to success, and failing to overcome any one…
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