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Leadership
Zoom’s Return-To-Office Could Doom The Company
Exceptional leaders often excel as skilled storytellers, and for good reason. Once a company hits a certain level of organizational complexity, one of the most important tasks the CEO has is to craft intellectually coherent and captivating narratives about the firm, its purpose, and its performance. Failure in this task means undermining the very existence of the company; a sin…
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The 5 Stages of Success That All Level-10 Leaders Master
What if you knew the exact stages required to become a successful entrepreneur? If you knew ahead of time what you were going to face and what you'd need to do to stay focused to make it to your end goal versus quitting when things got rough? In my experience,…
Wise Lessons From Masterclass Founder David Rogier For Freelance Entrepreneurs
Masterclass, the website offering video-based “lessons” in many professions and arts by admired celebrities and well-known experts, is one of those great ideas that cause entrepreneurs to moan with a certain degree of envy, admiration, and feigned disbelief. The business is itself a lesson in innovation hiding in plain sight:…
The Challenges Of Amazon Sellers And The Benefits Of Diversification
CEO and Founder of BlueTuskr, a full-service digital marketing company for e-commerce sellers, and host of The E-Comm Show podcast. Although Amazon has distinguished itself as the No. 1 e-commerce site in the world, our digital marketing agency has observed an increasing number of e-commerce sellers leaving the marketplace. In…
5 Ways The Titanic Exhibit Tells A Dark And Interesting Brand Story
The Titanic exhibition is a monumental and unique narrative experience of a deep tragedy that is still spoken of today. With over 200 historic items on display including handwritten letters, photographs, and personal belongings, some of the victims get to tell their stories from the grave. Visitors are taken back…
Public, Minority-Serving Colleges Excel In Promoting Economic Mobility
Third Way, the national public-policy think tank, has released a new evaluation of more than 1,400 of the nation’s colleges and universities based on how much economic mobility their low-income students later achieve. The report, The 2023 Economc Mobility Index by Chase Robinson and Ben Cecil, once again shows that…
Debunking The Top 5 Myths About Customer Loyalty
Imagine not having to worry about where your next customer will come from. Imagine not stressing about how to market and promote your business. Imagine growing your company exponentially, at a speed you never thought possible. The key to realizing these almost unimaginable outcomes lies in delivering a customer experience…
Dear Superintendents, Get Ready For the AI Guidance Revolution
Are AI counselors the future of post-secondary guidance? The first ones are here, and they’re ridiculously good. As counselors around the country struggle to cope with the aftermath of the COVID-19 pandemic, superintendents around the country are increasingly turning to expert AI-powered college and career counselors to transform post-secondary guidance.…
Highest Paying College Professor Jobs Of 2023
It is fairly common knowledge among Americans that working in the education sector can be qualitatively fulfilling, but in terms of pay, very underwhelming. Low pay for educators is just one of many factors helping contribute to an increasing shortage of teachers in the United States. Hence why, if you…
Will Hurd Did Not Make The GOP Debate. Here’s His Message To The RNC
Former Texas congressman and GOP 2024 presidential hopeful Will Hurd tells Forbes he thinks he might be tuning in to Wednesday’s first Republican presidential debate, but he will not be joining fellow contenders onstage in Milwaukee. The Texas Republican did not meet the Republican National Committee’s polling qualifications to secure…
20 Agency Leaders Share Lessons They Learned From Unrelated Fields
Agency professionals often learn valuable, unexpected lessons from peers, clients and colleagues working in spaces outside of their industry. With the wide variety of organizations agencies partner with, learning about new ideas and approaches from those in seemingly unrelated disciplines can introduce fresh perspectives and novel strategies to help agencies…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…