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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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How Small Businesses Can Leverage AI to Compete With Large Companies
In a growing digital landscape, artificial intelligence (AI) is no longer the sole domain of large companies. In a poll by Vistage involving 1,467 leaders of small and mid-sized businesses, 13.6% indicated they are presently using AI in their operations. Specifically, 6.9% are applying it to business functions and 6.1%…
Bootstrapping vs. Venture Capital — What’s Best for Your Business?
Every person who's founded a business knows that financing your idea is one of the hardest but most important early steps. In fact, creating a stable financial nest for your new company might be the difference between a company that thrives and one that fizzles out.There are two primary methods…
Companies Are Deprioritizing DEI. Why They Shouldn’t and How to Recommit.
Just because the naysayers have been amplified doesn't mean DEI (diversity, equity and inclusion) is dead or should be abandoned. In fact, now is the time to turn up the volume on what's been going well in our DEI efforts.In 2022, 81% of companies polled reported that having DEI initiatives…
5 Small Gestures To Make Your Employees Feel Appreciated
As a business owner, you're probably wondering what you can be doing to retain your best people, particularly in today's tight labor market.Having a happy workforce is a surefire way to avoid employee turnover and produce a team that is highly productive. Positive relationships at work between the employee and…
11 Common Email Marketing Mistakes (and How to Fix Them)
Starting an email marketing program is one of the smartest things a business can do. More than half of the planet uses email, and 61% of consumers prefer to hear from brands via email.While sending email newsletters and campaigns isn't brain surgery, it's easy for bad habits to slip through…
Get a One-Year Costco Membership Plus a $30 Digital Costco Shop Card for $60
Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. The average business owner's schedule doesn't leave much room for running errands. A…
6 Ways to Ace Social Media Branding for Your Startup
Did you know that there are over 4.62 billion active social media users worldwide? With such a massive audience, it's no wonder that startups are leveraging social media branding to create a strong online presence and grow their businesses. But the competition is steep, and you must apply a strategic…
IMDb Founder Shares His Biggest Career and Success Tips
On a recent episode of How Success Happens, I spoke with Col Needham, the founder and CEO of IMDb, the world's most popular and authoritative source for information on movies, TV shows and celebrities. Together we talked about founding IMDb, the ever-changing landscape of the industry and being a self-proclaimed…
5 Ways to Cultivate a Resilient Digital Employee Experience
In an era of rapid technological advancements and an evolving workforce landscape, companies now encounter both previously unimaginable possibilities and difficulties. One of the pivotal challenges plaguing this digital landscape is ensuring a harmonious and satisfying experience for employees, regardless of their location or the devices they use. This is…
What Sets the Most Desirable Companies Apart? This.
Leaders possess the ability to steer company culture in the right direction, but ultimately, it is the people who shape it. Company culture sustains high-performing teams and focuses the work of an organization on achieving common goals. Early in my career, I realized that company culture is an organization's most…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…