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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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5 Reasons Your Brand Needs a Chief Growth Officer
You may have noticed an increase in progressive brands employing new types of "C" suite executive positions, such as CNOs (Chief Networking Officers) and CSOs (Chief Strategy Officers). I want to discuss the CGO (Chief Growth Officer), why it's important to understand their duties and why structures are changing.So, what…
Why Employers Should Think Twice About Using Surveillance Technology
Despite the vast amount of tech layoffs and the threat of recession, it's still a job seeker's market, and employers only hold so much power. A recent job trends report dug into this power struggle and found that 52% of job seekers in the U.S. believe they have the upper…
The Growing Trend of Personal Injury Impacts on Small Business
The personal injury industry is worth roughly $53.1 billion as of 2022. The majority of these claims fall under motor vehicle accident claims or medical malpractice.With more than 64,000 personal injury law firms in the United States, it's an increasing reality that small business owners will face a claim against…
The Summer Slowdown Is a Good Time to Reevaluate Business
As summer approaches and the temperatures start to rise, many businesses experience a slowdown in activity and revenue. On the flip side, many remote workers, especially stay-at-home parents, experience a slowdown of their own as they spend summer vacations with their children.Rest is important. However, a common mistake I see…
The Damaging Results of The Mandated Return to Office is Worse Than We Thought
We're now finding out the damaging consequences of the mandated return to office. And it's not a pretty picture.A trio of compelling reports — the Greenhouse Candidate Experience Report, the Federal Reserve's Survey of Household Economics and Decisionmaking (SHED), and Unispace's "Returning for Good" report — collectively paint a stark…
SEO Companies Helping Nonprofits With PR Work
Search Engine Optimization (SEO) companies are no longer just focused on helping businesses increase their online visibility and traffic.Many SEO companies are now embracing the idea of public relations work for nonprofits. This is a significant shift in the industry. Now, SEO companies are using their skills and expertise to…
Boost Morale With a Low-Cost Golf Party Game
Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Creating a positive workplace can often be the key to retaining your team.…
Avoid Rainbow Washing Your Support of the LGBTQ+ Community
In a world striving for inclusivity and acceptance, becoming an ally to the LGBTQ+ (lesbian, gay, bisexual, transgender, queer, questioning and more) community is an essential step toward fostering equality and creating a more inclusive society. Allies play a crucial role in promoting acceptance, advocating for equal rights and challenging…
How to Support Black Employees During (and After) Juneteenth
For Black and brown folks, Juneteenth has long been of great significance and for many is considered the true day of emancipation of enslaved African Americans. Many have celebrated this holiday and honored the real racial history for some time. For white folks, this was something many likely learned in…
How to Use New Technology to Combat Phone Scammers
In 2019, Congress passed the TRACED Act to give the Federal Communications Committee (FCC) additional tools to combat robocalls. It's a problem plaguing public sector call centers and constituents; people still receive millions of robocalls (automated or pre-recorded messages) and scam calls (made by criminals) every year in the U.S.It…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…