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Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years

Business Models 8 Min Read

As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business

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Business Models 6 Min Read

Is the Customer Always Right? How to Understand Customer-Centric Thinking to Drive Engagement

Imagine a world where mattresses aren't just about sleep but are associated with beauty, stress relief and overall well-being, where millions of data points can predict when the "next big thing" is right around the corner. This is the world today, driven by ever-evolving consumer preferences, where companies strive to

Business Ideas 9 Min Read

How to Boost Customer Loyalty With This Secret Customer Service Technique

When you're fortunate enough to stay at a true Five Star hotel or resort, why do you feel so well taken care of from the moment you arrive until the moment you check out?There are multiple reasons. But one of them, which I've branded The Gold-Touch Customer Service Technique, is

Branding 7 Min Read

Why Book Covers Are Making a Comeback

In the digital age, the prevailing wisdom has long been that book covers matter less. With online buying removing bookstore browseability and thumbnails shrinking designs into insignificance, cover art and typography were deemed less critical. But in 2023, an intriguing reversal is underway – book covers are making an emphatic

Branding 17 Min Read

3 Peloton Instructors Share Their Success Strategies

At the onset of 2020, a few months before the COVID-19 pandemic, I purchased a Peloton bike. Little did I know that the company would spike in sales later that year, Peloton bikes and treads would be out of stock, and Peloton instructor names would become "household names." My "lockdown"

Start A Business 7 Min Read

One Doctor’s Sleep Solution to Get Happier and Healthier

In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.)Who are you and what's your business?I'm Dr. Lloyd Glauberman, a Manhattan-based psychologist in private practice specializing in

Business Models 7 Min Read

10 Things to Consider When Shopping for a Coworking Space

This story originally appeared on Under30CEO.comThere are many benefits to having a coworking space, whether you're shopping as an individual or on behalf of your business. But if you want to make the right decision, you'll need to make sure you're comparing spaces logically and methodically.That decision is more difficult

Business Models 6 Min Read

Want Maximum ROI For Your Franchise? Try Harnessing These Franchise Trends

Operating a small business has become increasingly competitive. With a limited market share, small businesses must understand their market while creating a memorable customer experience and leveraging technology.Additionally, they must develop a robust brand or franchise with an already established brand to stay competitive. Whether franchised or independent, developing solid

Business Models 8 Min Read

How to Fall Back in Love with Your Business

Early in my entrepreneurial journey, I found myself stretched very thin and losing my enthusiasm. I was trying to figure out, "Who will I be when I grow up?" I was a coach, coaching a variety of clients with a variety of needs. A couple of clients were executives struggling

Start A Business 8 Min Read

How to Turn Your Side Hustle Into a Full-Time Business

"You are fired." No one wants to hear those words, especially if your feeling of self-worth is tightly linked to your job. I was working in broadcasting for about a decade when I got fired. The television station eliminated my department and tried to make me quit to avoid paying

Branding 8 Min Read

How to Grow Your Brand’s Digital Presence in Just 6 Months

In a digital-first era, where 64.6% of the global population is online, having a robust digital presence has become the cornerstone for brands to thrive in 2023. Whether it's a startup laying its first digital brick or an established entity aspiring to capture more online real estate, there's no overstating

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