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Four Strategies To Address The Consumerization Of B2B Buyers
CEO of Anteriad, a leading provider of B2B marketing solutions. Data-Driven. Tech-Enabled. Growth-Obsessed. B2B marketers are well aware that their…
5 Ways To Take Your Brand To The Next Level As An Introvert
Many of the most effective strategies to build a brand are more suited to extroverts. Group networking, starting a conference,…
How To Minimize Disruption’s Impact On Your Business
Founding partner of CEO Advisory Guru, LLC. Best-selling author of The Private Equity Playbook and The Exit-Strategy Playbook. In my…
Men Dominate Q&A Sessions At Academic Conferences—Here’s Why It Matters
Men tend to dominate the question-and-answer sessions at academic conferences, potentially wielding a significant influence over the future trajectory of…
Six Useful Ways To Repurpose Your Blogs
By Jared Atchison, co-founder of WPForms, a drag-and-drop form builder for WordPress that's used on over 4,000,000 websites. No matter…
A Veterans Day Salute
Why America’s veterans are great hires Today’s post is dedicated to (1) the men and women who have served us…
How To Address Consumers’ Resistance To Remote HVAC Monitoring
Karl Pomeroy, CEO, Motili. I’ve written several articles about evolution and innovation in the HVAC industry and much around change…
Cisco CIO Fletcher Previn On AI, Tech Debt And His Famous Parents
Growing up the son of actress Mia Farrow and Oscar-winning composer André Previn, Fletcher Previn anticipated he would follow in…
Why Strategic SMS Marketing Matters
Carla Bourque is the CEO of Rebrandly, a leading provider of link management solutions, and an expert in branding and…
Tierra Del Sol Foundation CEO Rebecca Lienhard Talks ‘Taking Up Space’ Exhibit, Disability Inclusion, More In Interview
In a press release last month, the Tierra del Sol Foundation announced the opening of the “Taking Up Space” exhibit…