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Growing a Business 5 Min Read

Why Benefits Can Be More Attractive Than Higher Salaries

In the cutthroat business world, attracting and retaining the best talent is a perennial challenge. Many employers often gravitate towards

Startups 8 Min Read

Five Simple Rules To Avoid Greenwashing Your Corporate Gifts

Lou Elliott-Cysewski created Coolperx to disrupt the promo industry, end promotional waste and drive powerful stakeholder-corporate bonds. Several major corporations

Leadership 8 Min Read

Collina Strada Takes On AI Fashion At New York Fashion Week

New York Fashion Week officially came to a close last week as the unveilings of many Spring/Summer 2024 designs from

Growing a Business 11 Min Read

5 Keys to an Influencer Marketing Campaign That Makes Money

Imagine being able to engage with your target audience without feeling like you're selling to them. That's what influencer marketing

Startups 6 Min Read

Five Lessons From Skydiving For Entrepreneurs

Benevolent by nature, Kartik is a serial entrepreneur and a pro skydiver. He lives life king-size. Founder & MD of

Leadership 6 Min Read

A New Framework For Business Navigation

Organizations today find themselves in an environment where adaptation isn’t just advantageous; it’s crucial. Those that fail to evolve in

Growing a Business 7 Min Read

What Small Businesses Need to Know About ESG Now

In a world of ever-evolving business practices, Environmental, Social and Governance (ESG) principles have emerged as key factors shaping the

Startups 5 Min Read

A Rising Venture Capitalist’s Global Outlook

Ozi Amanat is an international investor, venture capitalist and founder at K2 Global. Our choices are influenced by our history—from

Leadership 7 Min Read

5 High-Demand Jobs In 2023

The World Economic Forum released some insightful data in its "The Future of Jobs Report 2023" in April. The report

Marketing 8 Min Read

This Is the Top Budget Priority for Marketers Today

Recession or no recession, marketing budgets are getting smaller. Marketers are being asked to do more with less.The upside of