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What professional namers think about X
Roll out a worldwide rebrand. Even with the most eye-catching new visual identity, your rebrand can’t get off the ground…
Taxpayer Wins Big In Federal Court—Tax Treaty Governs FBAR Reporting
For some time, tax professionals have watched keenly as the case of Aroeste v. United States worked its way through…
A CEO’s Perspective On Future-Proofing Business
CEO and co-founder of Hexact, on a mission to empower businesses of all sizes with AI-driven sidekicks that work in…
Think Of Your First-Line Leaders As Player-Coaches
It’s nearly impossible to overstate the importance of first-line leaders. Foster the growth of your first-line leaders and you’ll improve…
Why Pepsi brought back its biggest spokesman to promote its smallest drink
Pepsi’s latest campaign is for all the short kings out there, even though it stars Shaquille O’Neal.As part of an…
It’s Benefits Season. Can You Use Your HSA Or FSA For Alternative Medicine?
’Tis the season—benefits season, that is. The few weeks from mid-November to mid-December tend to mark benefits season for the…
Showdowns Over Shutdowns Cannot Become Normal
Yet again, we have narrowly avoided a government shutdown, with the showdown caused, once again, by far-right lawmakers who seem…
How brands brought reality TV to life at BravoCon ’23
It’s been a #scandalous year over at Bravo—you only have to look at the Vanderpump Rules cheating scandal, “Scandoval,” and…
Be My Eyes Chief Executive Mike Buckley Talks Be My AI Integration In New Interview
In a blog post published this week, accessibility company Be My Eyes announced the advent of Be My AI in…
Close friends and brand enemies?
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…