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Marketing 5 Min Read

Why Adidas is betting on Hailey Van Lith and women’s college basketball

Nike has Jordan, but Adidas has Hailey Van Lith.College basketball has been on fire—especially in recent weeks, and especially on

Leadership 4 Min Read

Aisha Nyandoro’s Fight Against Poverty For Moms

Rooted in the belief that families needed cash rather than another program, the Magnolia Mother’s Trust began in 2018 with

Marketing 3 Min Read

Cricket Wireless creates ‘chair phone’ for WrestleMania ad campaign

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Leadership 6 Min Read

6 Ways To Make Side Money Fast Online From Your Home Office

Unless you are the CEO of a multimillion-dollar corporation, you are never going to live the life of your dreams

Marketing 7 Min Read

In New York, cannabis is legal—but obstacles remain for marketers

New York City is a city of many aromas. Pizza. Garbage. Urine. And, in increasing frequency, an odor whose source

Leadership 13 Min Read

What’s Killing X? It’s Not Much Of A Mystery

This is the published version of Forbes' CMO newsletter, which offers the latest news for chief marketing officers and other

Marketing 2 Min Read

For the New York Times, attention metrics find new applications

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Leadership 8 Min Read

Leadership Lessons From Political Deception

Last Friday, the House voted to expel Republican Rep. George Santos. This action followed a report released by the House

Marketing 4 Min Read

Gen Alpha is online and developing sports fandom, report says

Today’s teens are very online. But what about the generation younger than them?Gen Alpha, aka children ages 10 and younger,

Leadership 11 Min Read

Workers’ Ambitions, Driving Flexibility And AI Skills Will Be In Focus

2023 has been a year of transition for the world of work. Global markets are turbulent but talent scarcity continues