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How to Be Favorite Customers at America’s Favorite Local Businesses
Image Credit: Courtesy of The Book loft of German VillageColumbus, Ohio"Our store is known for its very unique layout. Inside…
How to Stop Inflation From Hurting Your Mom and Pop Shop
Every month, the National Federation of Independent Business asks its members to name their most pressing problem. The survey lists…
Leveraging Senior-Level Involvement For Whole Company Customer Support
In today's hyper connected and fiercely competitive business landscape, delivering exceptional customer experiences has become a non-negotiable priority. Customer service…
Why The Common App College Essay Can’t Be An Affirmative Action Loophole
The Supreme Court ruled in favor of Students for Fair Admissions (SSFA) in their case against Harvard University and University…
5 Essential Tips for Mastering Your Next Brand Photoshoot
In today's digital age, creating a magnetic brand presence is the key to success. With 65% of the population being…
Americans have high expectations for ads, but don’t always remember them a day later, report says
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing…
The Evolution Of International Corporate Taxation
Marna Ricker, EY’s global vice chair of tax, discusses how international tax advisers and corporate tax clients have handled recent…
The 15 Most Beloved Mom & Pop Shops in the U.S.
Entrepreneur asked Yelp to dig into its data, to reveal which ones America loved the most. Together we created America's…
America’s 15 Favorite Local Home Service Businesses
Entrepreneur asked Yelp to dig into its data, to reveal which ones America loved the most. Together we created America's…
The Key to Marketing a Mom and Pop Business
Marketing opportunities are endless, but marketing budgets are finite. Is it better for a mom-and-pop business to put money into…