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Marketing 4 Min Read

Marketing budgets stagnate from 2024 to 2025: report

Sometimes no news is good news.According to Gartner’s annual CMO Spend Survey, the average marketing budget represents 7.7% of total

Marketing 9 Min Read

Should brands use AI in social media?

Duolingo is now “AI-first,” job postings are emphasizing AI competency as a desired skill, and it seems every company is

Marketing 4 Min Read

Apple is Kantar’s most valuable brand for fourth year in a row

How do you like them apples?For the fourth year in a row, Apple was named by Kantar as the most

Marketing 5 Min Read

The Onion has opened a creative agency

A year after changing ownership hands, America’s Finest News Source has opened America’s Finest Creative Agency.As of today, The Onion

Marketing 7 Min Read

Airbnb adds additional booking options, taking aim at the hotel experience

Airbnb is going out of home—but not in its advertising.The company known for its short-term home rentals is adding two

Marketing 4 Min Read

Coworking with Brandon Mikolaski

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.How

Marketing 6 Min Read

WNBA advises ‘viewer discretion’ in 2025 season campaign

When the 29th season of the WNBA tips off on Friday, it’ll come with a warning.The league’s latest brand campaign,

Marketing 5 Min Read

Sports, trailers, and Jimmy Kimmel: Inside Disney’s upfront playbook

Disney’s 2025 upfront presentation started with a bang.The House of Mouse kicked off its 80-minute presentation to advertisers Tuesday evening

Marketing 4 Min Read

Amazon flaunts its size in second-ever upfront

For the second year in a row, Amazon joined the upfronts line-up and made the case to advertisers that bigger

Marketing 4 Min Read

Coworking with Katy Kelley

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Katy