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Marketing 7 Min Read

The executive leading MassMutual’s charge into women’s sports

Jennifer Halloran sits at the intersection of two industries that are both largely male-dominated: finance and sports.As CMO and head

Marketing 5 Min Read

Coworking with Haidi Kelly

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Haidi

Marketing 3 Min Read

Why marketers aren’t cookie-free yet

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 9 Min Read

Why some ad agencies are choosing unconventional names

What’s in an agency name? Usually, three guys’ last names, alphabet soup, or a word with all the vowels removed.

Marketing 7 Min Read

Period-care brands face unique restrictions online. Nadya Okamoto wants to change that

Menstrual products are a normal part of health routines for half the population. But online and in advertising, they remain

Marketing 3 Min Read

Marketing Brew’s Perfecting Your Influencer IQ event

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

Coworking with Christoph Becker

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Christoph

Marketing 7 Min Read

Cannes Lions bet on creators this year. Did it pay off?

No, you weren’t imagining it. By the estimation of some attendees, the creator presence at Cannes Lions was bigger than

Marketing 5 Min Read

How Monte’s Fine Foods is embracing ‘tomato girl summer’

After the phrase “tomato girl summer” emerged last summer, you best believe that fashion brands took notice.Clothing retailer Lisa Says

Marketing 5 Min Read

How Wimbledon is giving fans around the world a taste of London-style tennis

Wimbledon is widely considered to be the most iconic tennis tournament in the world, and while the competition is pretty