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The WNBA and its sponsors are expanding efforts to keep girls in sports
The first few months of the second Trump administration have been marked by anti-DEI efforts targeting corporate America and the…
Tubi’s ‘chronically online’ marketing team is building out a new kind of gifting strategy
Timothée Chalamet didn’t win an Oscar this year, but his hardest-working fan did take home a prize.Or, rather, she got…
Coworking with Dirk Poschenrieder
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Dirk…
After Paul vs. Tyson, more marketers are paying attention to boxing
Boxing ended 2025 with a knockout.Not literally—the November fight between Jake Paul and Mike Tyson didn’t have quite that much…
Spotify touts GenAI ads and its ad exchange at first upfronts-style presentation
Fresh off its first full year of profitability, Spotify is aggressively courting advertisers.At the first Spotify Advance presentation in New…
Who’s trying to buy TikTok’s US business?
Based on the looming implementation of the “ban” part of the TikTok divest-or-ban law, parent company ByteDance is staring down…
WPP bolsters AI tools with acquisition of InfoSum
WPP has acquired the data collaboration and clean-room startup InfoSum in a deal aimed at bolstering WPP’s AI tools.InfoSum sells…
Venture capital funds: A-Z Directory
Venture capital investment has become a popular way for startups and growing businesses to secure funding – whether you’re in…
How Snapchat is engaging ‘the next generation of fans’ during March Madness
No sports fan’s gameday experience is complete without scrolling social, and March Madness is no exception.For Snapchat, the tournament is…
What is crowdfunding?
Often one of the biggest hurdles people face when they want to start a business is a lack of funding.Launching…