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Branding 8 Min Read

How to Transform Your Business with Social Media Branding in 2023

In less than two decades, social media has transformed how people communicate. Social media platforms have also dramatically altered how

Marketing 4 Min Read

GroupM collabs with ad-tech firm to reduce video ads’ carbon emissions

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Marketing 7 Min Read

How Visual Literacy Can Help Your Brand Grow

Our culture is based on visual imagery — even oversaturated with it. In the most general terms, your visual literacy

Growing a Business 8 Min Read

6 Mindset Strategies I Wish I’d Known Earlier in My Career

During my 12-year journey as an entrepreneur, I've unearthed some game-changing mindset strategies and practices that I wish I'd known

Startups 8 Min Read

Four Tips For Improving Your Resilience As A Leader

By Kendra MacDonald, CEO of Canada’s Ocean Supercluster. I recently had a discussion with someone who suggested I need to

Leadership 7 Min Read

Shohei Ohtani And The Risks Of “Bet The Farm” Business Strategies

The perils of a high risk, high reward business strategy are currently on full display in major league baseball with

Startups 10 Min Read

18 Up-And-Coming Trends For Attracting And Securing Top Talent

Across industries, retaining employees is just as important as attracting fresh talent in the current job market. For businesses to

Leadership 13 Min Read

Disability Progress Is Real, But So Is Intense Ableism

Every July, during Disability Pride Month, disabled people and disability communities struggle with the same fundamental question. Are things really

Marketing 5 Min Read

A conversation with PepsiCo’s CMO about its 125th anniversary

PepsiCo has done a lot of promotion in its 125 years, from iconic ads to sports sponsorships to music marketing.Perhaps

Tax Preparation 16 Min Read

The OECD Tax Plan’s Pillar 1 Amount B: Disagreements And Divides

Tax Notes contributing editor Ryan Finley provides an overview of amount B from pillar 1 of the OECD’s two-pillar corporate