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Brandi Chastain on the evolution of the business of women’s soccer
When Brandi Chastain scored the winning goal of the World Cup for the 1999 US Women’s National Soccer Team during…
A year out from the World Cup, sponsors are stepping up their game
Football has long been far more dominant in the US than fútbol.But with the FIFA Men’s World Cup coming to…
A mid-year appraisal of TV industry layoffs
In the last year, the streaming world has been in a pickle.Juggernaut TV media companies are struggling with their declining…
Podcasts created a new media category. Where do they go from here?
In the year 2025, podcasts feel inescapable. Everyone’s a podcaster, and everything is a podcast.It wasn’t always like this.The birth…
Why Tubi is beefing up its creator program
The creator-to-Hollywood pipeline is only getting stronger, and Tubi is carving out its segment.In June, the streamer introduced Tubi for…
How Instagram built (and potentially restricted) the link-in-bio industry
Prior to 2010, a “link in bio” would have referred to a brief history of the 16th president of the…
What marketers talked about at Tribeca Festival
Miley Cyrus, Bryan Cranston, and Billy Idol all made it out to the Tribeca Festival this year. So did the…
Netflix teams up with Yahoo DSP as it builds out ads tier
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get…
Ads are coming to WhatsApp
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get…
How P.F. Chang’s turned a 5-second video into a viral brand moment
Turns out a video about a Finsta can be a good brand opportunity—but only if you move fast.Late last month,…