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Marketing 4 Min Read

Coworking with Joe Perello

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Joe

Marketing 7 Min Read

Google, DOJ tussle one more time over ad tech

For its closing argument in United States v. Google, the Department of Justice played the hits.Since the trial kicked off

Marketing 6 Min Read

Roku Media’s head of sports on sports streaming in 2025

From Amazon Prime Video’s position in the WNBA’s historic media rights deal to Netflix’s continued push into live sports, streaming

Marketing 5 Min Read

How brands can make the most of their BFCM and holiday texts

This time of year, phones are blowing up. And it’s not just exes and high school friends filling up the

Marketing 5 Min Read

NFL advertisers find success with pregame ads: report

Pregaming isn’t just for twentysomethings trying to save money on drinks before heading out on a Friday night. It’s for

Marketing 8 Min Read

How the NWSL’s CMO became obsessed with growing women’s soccer

This story is the latest in our series on women leaders in sports and sports marketing. Read the rest of

Marketing 8 Min Read

Bluesky has more than 21 million users. Where does it go from here?

Bluesky may look like X. It might share a co-founder with X. And as some people flock to the platform

Marketing 8 Min Read

How the specialty popcorn bucket is helping build out the theater experience

Move over, Barbenheimer—Glicked is upon us. Please secure an AR-enabled Gladiator arena popcorn bucket, or perhaps one shaped like a

Marketing 6 Min Read

Inside the making of one of Coca-Cola’s controversial holiday commercials

AI is coming for everything, even the Coca-Cola polar bears.Last week, Coca-Cola joined brands like Toys R Us and Under

Marketing 4 Min Read

Amid a chaotic year, Paramount is scaling its ads business

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,