News Room

Follow:
6401 Articles
Marketing 4 Min Read

Streamers’ efforts to keep subscribers around are yielding mixed results: report

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 2 Min Read

Movie theater ad spend is climbing: report

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

Raising your influencer IQ with Christopher Douglas

Christopher Douglas is the senior manager of strategy at Billion Dollar Boy, a global creator agency. He’s joining Marketing Brew

Marketing 2 Min Read

Two-thirds of advertisers bought ads on misinformation sites, researchers find

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 7 Min Read

The Olympics breathe life into niche sports. How do they win sponsors in other years?

When was the last time you watched a good old-fashioned game of badminton, a canoe slalom race, or an archery

Marketing 3 Min Read

TikTok, women’s sports, and passing the torch

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

NHL glides to team sponsorship revenue growth: report

It’s Stanley Cup szn. (And no, we’re not talking about the tumblers that caused retail chaos in the winter.) The

Marketing 5 Min Read

Coworking with Melissa Grady Dias

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Melissa

Marketing 2 Min Read

Reddit partners with IAS and DoubleVerify on brand safety

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 6 Min Read

How Comcast plans to market StreamSaver

They say history repeats itself, and streaming is no exception.Amid increasing streaming fragmentation, the rapid arrival of new multi-company streaming