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How Max brought the world of ‘Sex and the City’ to life
Nearly a year ago, the marketing team at Max began working on plans to promote the second season of And…
The global financial landscape is shifting in favor of U.S. listings as Europeans get dwarfed and Asian markets grapple with instability
A global quest seems to be occurring to move company listings to the U.S. Seismic shifts lie ahead as European…
Why Using AI to Write Content Won’t Help You Rank on Google
When it comes to navigating times of recent upheaval, few industries have had to navigate change as much as the…
Why Good Leaders Must Embrace Strong Personalities
Years ago, I had a strong disagreement with a staff member. He was a long-time employee who sat several steps…
Five Tips For Online Store Owners
Torben Baumdick is the Founder & CEO of BAUMDICK GmbH. There are numerous reviews for most products on Amazon. Online…
The Generational Backlash Against Monetizing Social Media
Brands, be aware: Generation Alpha is online, but they do not want to star in your sponsored posts or branded…
Cannes 2023: More concerts, fewer wristbands
Day three is done and my wrists are stacked like it’s the 2004 rubber-wristband craze all over again. Whoever’s making…
From free Stanford courses at Northrop Grumman to revamped internships at Salesforce, here’s how 9 companies are competing on A.I. talent
OpenAI’s November release of its ChatGPT platform catapulted artificial intelligence, and more specifically generative A.I., into the global consciousness. Seemingly…
To Speak or Not To Speak — Should Your Company Take a Stand?
Our current political climate is a little scary, so going public around controversial issues can be terrifying. When does it…
Sharing Your Brand Story Is The Key To Success
In the dynamic world of franchising, leverage your unique story to promote your brands success. The franchise industry is characterized…