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What are the funding options for ecommerce businesses?
As the UK ecommerce market continues to strengthen, it’s never been a more exciting time to sell online. However, if…
Coworking with Olga Denysiuk
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Olga…
NFL, NWSL are looking to reach next-gen fans with new media partnerships
It’s no secret that sports fans love content about their favorite teams. These days, that doesn’t just mean live games…
Breaking down Washington’s upcoming digital ads tax
A new ad tax is scheduled to go into effect in Washington State on Oct. 1. Some experts are sounding…
Brands are thinking out of the (blind) box
Marketers love to “surprise and delight.” So do consumers.People are increasingly purchasing items without knowing exactly what product, or which…
Would you watch this ad where nothing happens?
The idea for the latest 30-second ad from pet product maker Whisker was simple: Do nothing. Well, almost nothing.“When you…
How brands rushed to get in on Taylor Swift’s album announcement
All Taylor Swift had to do was show off some orange, sparkly text on a podcast preview clip, and the…
Why OurRitual offered free therapy sessions to “Together” ticket-holders
Alison Brie and Dave Franco have been busy sharing fries a la Lady and the Tramp and drinking each other’s…
How Chili’s continues to drive sales from social media
This story is the third in a series exploring how brands craft standout social media strategies. If you’d like to…
What happens when your social stunt goes terribly wrong?
Dave Mead, chief marketing officer and co-founder of the Austin, Texas-based sparkling mineral water brand Rambler, thought he had landed…