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Marketing 6 Min Read

How Campari engineered Aperol’s rise in the US

When in Rome, the saying goes. And while the US isn’t exactly next to Italy, Campari is betting that US

Startups 8 Min Read

How Businesses Can Help Themselves And Employees

Sammy is the founder and CEO of YuLife, the lifestyle insurance company providing life insurance, well-being and rewards in one

Leadership 10 Min Read

Three Ways To Tap Into Taylor Swift’s Authenticity And Build An Eras-Like Workplace

At packed concert venues and movie theaters, Taylor Swift’s Eras journey captures it all. A walk-back through time in a

Marketing 5 Min Read

How brands can tap into the growing audience for women’s sports

If you build it, brands will come. At least, that’s the hope of many sports marketers—especially those focused on women’s

Tax Preparation 7 Min Read

To Withdraw Or Not To Withdraw Your ERC Claim? Get The Facts Here

The IRS recently made an important announcement on October 19, 2023 regarding the withdrawal process for Employee Retention Credit (ERC)

Startups 7 Min Read

Why AD Modernization Is Critical To Your Organization’s Cybersecurity

Co-founder of Semperis. Leads the company’s overall strategic vision and implementation. In the highly distributed, cloud-based computing environments that are

Leadership 8 Min Read

Invest Your Time Intentionally With The Eisenhower Matrix

In the busyness of life, it's easy to succumb to the tyranny of our day-to-day tasks and responsibilities. Some of

Tax Preparation 9 Min Read

IRS Says Focus On Millionaires And Large Corporations Is Paying Off, Talks Next Steps

Last month, IRS Commissioner Danny Werfel announced a series of taxpayer initiatives described as a "top to bottom review of

Startups 6 Min Read

5 ChatGPT Prompts To Meet New People With Confidence

Until someone is a friend, they are a stranger. And strangers can be daunting. When we were young, we were

Leadership 14 Min Read

Elon Musk Loses $24 Billion Ahead Of Cybertruck Launch

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