{"id":3535,"date":"2023-07-02T03:13:44","date_gmt":"2023-07-02T03:13:44","guid":{"rendered":"https:\/\/mysourcefunding.com\/marketing\/cannes-2023-more-concerts-fewer-wristbands\/"},"modified":"2023-07-02T03:13:44","modified_gmt":"2023-07-02T03:13:44","slug":"cannes-2023-more-concerts-fewer-wristbands","status":"publish","type":"post","link":"https:\/\/mysourcefunding.com\/?p=3535","title":{"rendered":"Cannes 2023: More concerts, fewer wristbands"},"content":{"rendered":"<p><\/p>\n<div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">Day three is done and my wrists are stacked like it\u2019s the 2004 rubber-wristband craze all over again. Whoever\u2019s making this type specifically is cashing in:<\/p>\n<\/div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">According to just about everyone I\u2019ve spoken with, the craziness has peaked, and Thursday\/Friday are when things start to wind down. People have transitioned from talking about when they got in to when they\u2019re flying out. Or how events need more food. Please, no more canap\u00e9s. We\u2019re starving.<\/p>\n<\/div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">Yesterday I popped by Google Beach, which is surprisingly quiet this year and mostly closed to non-clients, where I caught up with Vidhya Srinivasan, VP and general manager of ads.<\/p>\n<\/div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">Panels yesterday ranged from Mr. Mike White Lotus himself talking about mental health, to Ben Smith, co-founder and editor-in-chief of Semafor, and Liz Gough, co-founder and COO of Puck, talking about influencer journalism and the business of media. Gough touted the value of a subscription business because of the reader data it provides, and said that has helped hesitant advertisers come around.<\/p>\n<\/div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">The talk of the town was Spotify\u2019s second concert, headlined by the Foo Fighters. Attendance was high both inside and outside the venue. A$AP Rocky was scheduled to play first, but went second, probably much to the Gen Xers\u2019 delight (though I\u2019ll be honest, most of them seemed to make it out later than I did).<\/p>\n<\/div>\n<div class=\"style__ArticleBlock-sc-71527cc7-4 gKiJng\">\n<p class=\"dist__StyledText-sc-5a46198a-12 ggMJgB\">Rihanna was in the house, but I didn\u2019t hang long enough to see her. Note to self: Bring orthopedic shoes next year. We also heard that Paris Hilton was DJing an SNL party at the same time. Sad I couldn\u2019t see her a third time, but the week\u2019s not over yet.<\/p>\n<\/div>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/www.marketingbrew.com\/stories\/2023\/06\/22\/cannes-2023-more-concerts-fewer-wristbands?utm_source=&#038;utm_medium=syndication&#038;utm_campaign=feed\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Day three is done and my wrists are stacked like it\u2019s the 2004 rubber-wristband craze all over again. Whoever\u2019s making this type specifically is cashing in: According to just about everyone I\u2019ve spoken with, the craziness has peaked, and Thursday\/Friday are when things start to wind down. People have transitioned from talking about when they [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3464,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[78],"tags":[],"class_list":{"0":"post-3535","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cannes 2023: More concerts, fewer wristbands | Brandiary<\/title>\n<meta name=\"description\" content=\"Day three is done and my wrists are stacked like it\u2019s the 2004 rubber-wristband craze all over again. 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