{"id":16192,"date":"2023-10-03T23:11:36","date_gmt":"2023-10-03T23:11:36","guid":{"rendered":"https:\/\/mysourcefunding.com\/leadership\/the-simple-new-way-strong-leaders-build-trust\/"},"modified":"2023-10-03T23:11:37","modified_gmt":"2023-10-03T23:11:37","slug":"the-simple-new-way-strong-leaders-build-trust","status":"publish","type":"post","link":"https:\/\/mysourcefunding.com\/?p=16192","title":{"rendered":"The Simple New Way Strong Leaders Build Trust"},"content":{"rendered":"<div>\n<p>According to Gallup, 85% of employees are not engaged at their workplace. This means the majority of workers either view their workplace negatively or only do the bare minimum to make it through the day. They feel their only options are to quietly disengage (known as Quiet Quitting) or outright leave in search of greener grass.<\/p>\n<p>In the post-COVID landscape of the modern workplace, it\u2019s clear that leaders need to do a more thorough job of instilling a sense of purpose for their teams. Company culture is more than just a buzzword; it&#8217;s the heartbeat of an organization, defining how employees interact, innovate, and ultimately, how they achieve their goals.<\/p>\n<p>According to Karen Eber, author of The Perfect Story, \u201cone of the greatest responsibilities of leaders is to create an environment of trust and empathy. Stories can help establish trust between employees\u201d \u2014one of the most import elements of a thriving culture.<\/p>\n<h2 class=\"subhead-embed color-accent bg-base font-accent font-size text-align\">Why Trust Matters<\/h2>\n<p>Trust in the workplace is not a mere luxury but a strategic necessity. Teams that trust their leaders are more likely to be engaged, innovative, and loyal. They are also better equipped to weather storms and adapt to change. Without trust, teams can become siloed, communication can break down, and productivity can suffer. In short, trust is the lubricant that keeps the gears of a team running smoothly.<\/p>\n<p><fbs-ad position=\"inread\" progressive=\"\" ad-id=\"article-0-inread\" aria-hidden=\"true\" role=\"presentation\"><\/fbs-ad><\/p>\n<p>Trust is the cornerstone of any successful team. When team members trust one another, they are more likely to collaborate effectively, communicate openly, and take calculated risks. However, trust is not something that materializes overnight. It requires nurturing, commitment, and a shared understanding of values and goals. This is where storytelling comes into play.<\/p>\n<p>Eber contends that \u201cgroups create a sense of belonging. Everyone who works at the same company is part of an \u2018in-group.\u2019 We feel a part of in-groups when we hear stories that share beliefs, experiences or aspirations with our own. This belonging helps us feel comfortable, relaxed or excited.\u201d<\/p>\n<p>Stories have an uncanny ability to break down barriers and create bonds among people. They resonate on a human level, evoking emotions, and making information memorable. When leaders share stories that are relatable and authentic, they can establish a sense of vulnerability and authenticity, which, in turn, encourages trust.<\/p>\n<h2 class=\"subhead-embed color-accent bg-base font-accent font-size text-align\">Three Types of Trust-Building Stories<\/h2>\n<p>Now that we&#8217;ve explored the importance of storytelling in establishing trust within teams and how leaders can create such narratives, let&#8217;s delve into three specific types of stories that leaders can employ to strengthen the bonds of trust and empathy within their organizations.<\/p>\n<h3 class=\"subhead3-embed color-body bg-base font-accent font-size text-align\">1. Stories that Model Growth<\/h3>\n<p>We can all agree we want team members that nurture a growth mindset. Leaders should share stories that showcase their own personal or professional growth journeys as a way of modeling expectations. By authentically sharing challenges you\u2019ve faced and past mistakes made, you humanize yourself as their leader, making you more relatable. You also inspire your team to embrace continuous learning and development. These stories help create a culture of intentional development and resilience.<\/p>\n<h3 class=\"subhead3-embed color-body bg-base font-accent font-size text-align\">2. Stories that Set Expectations<\/h3>\n<p>Let\u2019s be honest, job descriptions and KPIs don\u2019t inspire; they create frameworks but fall flat when it comes to getting team members to connect with the purpose behind their work. Think about the great storytelling that happens every four years during the Olympics. It\u2019s not just the sporting events that bring our country together, it\u2019s the backstories of the athletes themselves that fire us up and pull everyone together.<\/p>\n<p>We want those same feelings for our team members. By highlighting stories of great leaders and projects within your own organization, you set a high bar of expectations. There\u2019s an underlying message of \u201cthis is what we are all aiming for\u201d that can rally the team. And because these stories are of real people and events that directly relate to your employees, it\u2019s easy for team members to see that they can rise up and navigate challenges in their own work.<\/p>\n<h3 class=\"subhead3-embed color-body bg-base font-accent font-size text-align\">3. Stories that Connect the Team with Data<\/h3>\n<p>In today&#8217;s data-driven world, leaders often rely on statistics, metrics, and data to make decisions. However, numbers alone often do not resonate or inspire your team. The truth is, \u201cdata doesn\u2019t change behavior\u2014emotions do.\u201d<\/p>\n<p>In her comprehensive book on storytelling, Eber points out that many leaders mistakenly present too much data, which creates confusion. She points out, \u201cdata never speaks for itself. When you don\u2019t walk someone through data, you risk different interpretations and misalignment.\u201d<\/p>\n<p>Choose, instead to focus on smaller bits of data with stories. Connect your audience to the smallest piece of data\u2014for example a specific client or project\u2014then connect the data to the problems faced. Humanizing data makes it more accessible and allows your team to connect with the information.<\/p>\n<p>The culture of a company is deeply influenced by the trust and empathy that leaders foster within their teams. Storytelling, when done authentically and with purpose, can be a potent vehicle for building trust, connecting team members, and reinforcing organizational values.<\/p>\n<p>By sharing stories that model growth, set expectations, and connect the team with data, leaders can pave the way for a healthier, more productive, and more harmonious work environment. As we move forward in this fast-paced world, let us remember that the stories we tell can shape the future of our organizations and the teams within them.https:\/\/www.kareneber.com\/book<\/p>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/www.forbes.com\/sites\/tanyadalton\/2023\/10\/03\/forget-trust-falls-the-simple-new-way-strong-leaders-build-trust\/\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to Gallup, 85% of employees are not engaged at their workplace. This means the majority of workers either view their workplace negatively or only do the bare minimum to make it through the day. They feel their only options are to quietly disengage (known as Quiet Quitting) or outright leave in search of greener [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16193,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[76],"tags":[],"class_list":{"0":"post-16192","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-leadership"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Simple New Way Strong Leaders Build Trust | Brandiary<\/title>\n<meta name=\"description\" content=\"According to Gallup, 85% of employees are not engaged at their workplace. 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