{"id":13955,"date":"2023-09-15T15:03:43","date_gmt":"2023-09-15T15:03:43","guid":{"rendered":"https:\/\/mysourcefunding.com\/marketing\/why-the-human-touch-is-still-vital-in-ai-marketing\/"},"modified":"2023-09-15T15:03:46","modified_gmt":"2023-09-15T15:03:46","slug":"why-the-human-touch-is-still-vital-in-ai-marketing","status":"publish","type":"post","link":"https:\/\/mysourcefunding.com\/?p=13955","title":{"rendered":"Why The Human Touch Is Still Vital in AI Marketing"},"content":{"rendered":"<\/p>\n<div>\n<p>There&#8217;s no denying it: A fast-changing and often dizzying component of any digital marketing program is now artificial Intelligence. In assessing this reality, I&#8217;ve found it possible, and empowering, to keep my traditional marketing boots laced up \u2014 I just equip them with AI-powered rocket boosters. Because, though breakthrough tech might be altering aspects of this work, let&#8217;s be clear: the heart and soul of the marketing mission\u2026 that&#8217;s still all human.<\/p>\n<p>Imagine you&#8217;ve been working out in an old-school gym. Simple weights, classic routines and sweat. Now, imagine you&#8217;re handed this super-cool sci-fi exoskeleton, and are suddenly bench-pressing buses and doing squats with elephants on your back. That&#8217;s akin to the difference AI brought to my digital marketing workout \u2014 it supercharged everything \u2014 but (and this is key), it&#8217;s still <i>me<\/i> deciding where and when to flex those abilities. The exoskeleton might add muscle, but the workout itself is still a personal effort.<\/p>\n<p>Remember the days of content creation when it felt like playing darts in the dark? Sometimes you hit, sometimes you missed and sometimes you just heard a cat screech in the distance. Then AI strutted onto the scene, and with its right nudge and prompt, it was like turning on the lights: The board&#8217;s the same, as are the darts, but you&#8217;re suddenly hitting bullseyes more often than not.<\/p>\n<\/p><\/div>\n<p>Read the full article <a href=\"https:\/\/www.entrepreneur.com\/growing-a-business\/why-the-human-touch-is-still-vital-in-ai-marketing\/457749\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There&#8217;s no denying it: A fast-changing and often dizzying component of any digital marketing program is now artificial Intelligence. In assessing this reality, I&#8217;ve found it possible, and empowering, to keep my traditional marketing boots laced up \u2014 I just equip them with AI-powered rocket boosters. Because, though breakthrough tech might be altering aspects of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13956,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[78],"tags":[],"class_list":{"0":"post-13955","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why The Human Touch Is Still Vital in AI Marketing | Brandiary<\/title>\n<meta name=\"description\" content=\"There&#039;s no denying it: A fast-changing and often dizzying component of any digital marketing program is now artificial Intelligence. In assessing this\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mysourcefunding.com\/?p=13955\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why The Human Touch Is Still Vital in AI Marketing | Brandiary\" \/>\n<meta property=\"og:description\" content=\"There&#039;s no denying it: A fast-changing and often dizzying component of any digital marketing program is now artificial Intelligence. 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