{"id":13796,"date":"2023-09-14T17:36:40","date_gmt":"2023-09-14T17:36:40","guid":{"rendered":"https:\/\/mysourcefunding.com\/marketing\/streamers-are-staking-their-fall-campaigns-on-football\/"},"modified":"2023-09-14T17:36:44","modified_gmt":"2023-09-14T17:36:44","slug":"streamers-are-staking-their-fall-campaigns-on-football","status":"publish","type":"post","link":"https:\/\/mysourcefunding.com\/?p=13796","title":{"rendered":"Streamers are staking their fall campaigns on football"},"content":{"rendered":"

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Fall football is finally back\u2014and streaming services are attempting a conversion.<\/p>\n

On Thursday, Tubi and Prime Video both debuted fall campaigns on national TV tied to fall football, while Hulu is a few weeks into its own football-connected promotional campaign. In one way or another, all of the campaigns are designed to convince fans to watch their services either for the games themselves, or once the action on the field is over.<\/p>\n

Sports center:<\/strong> Tubi, the Fox-owned free streaming service, is rolling out a national campaign dubbed \u201cJust Keep Going.\u201d Created with agency Mischief @ No Fixed Address, it includes more than a dozen ads targeted directly to football fans, with sports analysts seemingly discussing the Cowboys, Bears, and Jets before it\u2019s revealed that they\u2019re actually talking about a western, a nature documentary, and an action film available on Tubi.<\/p>\n