{"id":11576,"date":"2023-08-29T21:22:18","date_gmt":"2023-08-29T21:22:18","guid":{"rendered":"https:\/\/mysourcefunding.com\/startups\/your-companys-role-in-managing-cloud-based-data\/"},"modified":"2023-08-29T21:22:19","modified_gmt":"2023-08-29T21:22:19","slug":"your-companys-role-in-managing-cloud-based-data","status":"publish","type":"post","link":"https:\/\/mysourcefunding.com\/?p=11576","title":{"rendered":"Your Company’s Role In Managing Cloud-Based Data"},"content":{"rendered":"
\n

Simon Jelley, General Manager for SaaS Protection, Endpoint and Backup Exec at <\/em>Veritas Technologies<\/em>.<\/em><\/p>\n

The saying \u201csharing is caring\u201d is often true\u2014for example, sharing good fortune, sound advice or praise.<\/p>\n

Although, it\u2019s not always true, is it? Sharing germs, hurtful sentiments or someone else\u2019s private struggles with a third party are examples of when sharing does not reflect goodwill.<\/p>\n

And then there\u2019s the gray area. What if you share someone else\u2019s private struggles with a third party, but your intent is to help the person with their struggles? You\u2019ve breached their confidence, but you did so with the best of intentions, and it could end up being exactly what was needed.<\/p>\n

For those of us in business leadership, sharing takes on many forms and can fall into any of these categories: good, bad and gray. But one I\u2019ve touched on before and would like to now explore more deeply is the cloud\u2019s shared responsibility model between your organization and your cloud service providers (known as “CSPs”).<\/p>\n

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Defining Shared Responsibility<\/strong><\/h2>\n

As the name implies, shared responsibility indicates that being accountable for something falls to two or more parties. When it comes to managing your cloud-based data, the concept of shared responsibility primarily relates to resiliency and sustainability. Resiliency is often codified in a CSP\u2019s terms and conditions, while sustainability is usually not addressed in terms and conditions, but, in the grand scheme of things, might just be most important.<\/p>\n

In my opinion, cloud-shared responsibility falls into the gray area outlined above; it\u2019s both positive and negative. On one hand, you\u2019re paying your CSPs a lot of money\u2014perhaps more than you intended\u2014and want to get maximum returns on investment. But on the other hand, relinquishing too much control over your cloud-based data is never a good thing.<\/p>\n

In any case, the cloud-shared responsibility model is here, and it\u2019s not likely going away anytime soon. Take a closer look at the two areas of cloud-shared responsibility, plus tips for getting them right.<\/p>\n

Shared Responsibility Of Resiliency<\/strong><\/h2>\n

I previously remarked, \u201cFar too many companies think their [CSP] is responsible for the protection of their cloud-based data . . . The truth is that, as part of their standard service, most cloud service providers only provide an uptime guarantee of their service\u2014not cloud data protection.\u201d<\/p>\n

And by \u201cfar too many,\u201d I mean 99% of IT decision-makers incorrectly assume their CSPs are responsible for protecting at least some of their assets in the cloud, research by my company found.<\/p>\n

In other words, CSPs consider themselves responsible for the resiliency of<\/em> the cloud\u2014the hardware, software, networking and facilities they run\u2014but their customers are responsible for the resiliency of what they put in<\/em> the cloud. This means you own the security, accuracy, consistency, architecture, backup and other failure management of your cloud-based data, not to mention its regulatory compliance, which is related to its resiliency.<\/p>\n

Shared Responsibility Of Sustainability<\/strong><\/h2>\n

Data sustainability refers to reducing the environmental impact of data. As I\u2019ve noted before, \u201cIt\u2019s no secret that the mostly fossil fuel-powered data centers where all that unnecessary data is stored are a significant source of CO2.\u201d<\/p>\n

And many organizations are waking up to this reality. For example, my company recently lowered our emissions by 27% by procuring renewable energy certificates from our largest colocation data center provider and by transferring our in-house data center to a colocation facility.<\/p>\n

On the surface, it might seem the responsibility for cloud-related sustainability lies squarely on the shoulders of CSPs. After all, they own and operate the data centers we call \u201cthe cloud.\u201d And I’ve found that most do take this responsibility seriously.<\/p>\n

But they\u2019re also businesses that want more of your business. This means they\u2019re perfectly willing to store more and more of your data for a fee. Therein lies your responsibility: making sure you\u2019re not storing unnecessary data in the cloud (or on-premises for that matter), which consumes more energy and produces more carbon emissions. This is green in two ways: good for the environment and good for your bottom line.<\/p>\n

Doing Your Part<\/strong><\/h2>\n

So, how do you fulfill your end of the cloud\u2019s shared responsibility model? Here are some tips:<\/p>\n

\u2022 Organize your cloud-based data. <\/strong>Create a system to identify, define, label and group your data. In my experience, most data will fall into one of the following broad categories: public, private, internal, confidential and restricted. Arriving at one of these classifications relies on metadata tags that can be as varied and unique as needed based on your organization.<\/p>\n

\u2022 Regularly delete unneeded cloud-based data.<\/strong> Most organizations have an astounding amount of unnecessary data in the cloud, including obsolete data\u2014such as outdated information not required for compliance purposes\u2014and trivial data\u2014I\u2019m looking at you, cat videos everywhere. Eliminating this data can benefit the environment and your cybersecurity.<\/p>\n

\u2022 Delete redundant data as well.<\/strong> Eliminate unnecessary copies of existing data. For example, every time a customer purchases from your company, their name and contact information might be reentered into a database when what is really only needed are details on each purchase. Another example is multiple identical copies of an employee\u2019s files that each get backed up when only one was needed.<\/p>\n

\u2022 Constantly watch for threats targeting your cloud-based data.<\/strong> Detecting anomalies within your data, such as unusual access patterns or changes to the data itself, is an important defense mechanism to catch threats before they wreak havoc.<\/p>\n

\u2022 Habitually back up your cloud-based data. <\/strong>Backup and recovery are key to ensuring your cloud-based data is always available when you need it, even if disaster strikes. It\u2019s also your last line of defense against ransomware.<\/p>\n

Because of the vast amount of new data organizations create every day, leveraging automation might help them best accomplish this.<\/p>\n

In the end, yes, sharing is often caring, but perhaps not always in the way we think of it, at least not when it comes to the cloud\u2019s shared responsibility model. Following the steps here will help ensure you\u2019re doing your part to properly manage your cloud-based data.<\/p>\n

Forbes Business Council is the foremost growth and networking organization for business owners and leaders. Do I qualify?<\/em><\/p>\n<\/div>\n

Read the full article here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Simon Jelley, General Manager for SaaS Protection, Endpoint and Backup Exec at Veritas Technologies. The saying \u201csharing is caring\u201d is often true\u2014for example, sharing good fortune, sound advice or praise. Although, it\u2019s not always true, is it? Sharing germs, hurtful sentiments or someone else\u2019s private struggles with a third party are examples of when sharing […]<\/p>\n","protected":false},"author":1,"featured_media":11577,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[77],"tags":[],"class_list":{"0":"post-11576","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-startups"},"yoast_head":"\nYour Company's Role In Managing Cloud-Based Data | Brandiary<\/title>\n<meta name=\"description\" content=\"Simon Jelley, General Manager for SaaS Protection, Endpoint and Backup Exec at Veritas Technologies. 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